Welcome to Westend DJ’s dedicated Pioneer DJ and AlphaTheta store - created for DJs who want access to the very best gear, the latest technology, and genuine expert advice from our team of DJs and producers. Westend DJ is among a very small number of UK retailers with access to exclusive and limited-edition products you won’t find everywhere, including models such as the Gold XDJ-AZ-N and the AlphaTheta × Elijah Omnis Duo limited editions. Whether you’re upgrading your club-standard setup, building a home studio, or choosing your first DJ system, this is where the journey starts.
Full Range. In Stock. On Demo.
We stock the complete Pioneer DJ and AlphaTheta range, with availability across our stores whenever possible. From flagship DJ media players and mixers to DJ controllers, headphones, speakers, and the latest portable, battery-powered DJ solutions, everything we sell is carefully selected, supported, and demo-ready. From beginners to touring professionals, we’re here to help you choose the right tool for your style of DJing.
Try Before You Buy – Fully Kitted Demo Facilities
Both Westend DJ branches feature fully equipped demo spaces, allowing you to get hands-on with the gear before you commit. Test-drive controllers, all-in-one systems, media players, mixers, and hybrid setups exactly as they’re meant to be used.
Our team are DJs first - so you’ll get real-world advice, not sales talk.
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Club-Standard DJ Systems & Flagship Setups
Ready to upgrade? We stock complete DJ systems featuring the industry standard hardware, including - CDJ-3000 professional multi-players, DJM-A9 and DJM-V10 club and performance mixers, the full XDJ range, including the XDJ-700, XDJ-1000MK2, XDJ-RR, XDJ-RX3, and the latest XDJ-AZ Whether you’re building a club booth, home rig, or all-in-one performance setup, we’ll help you spec it perfectly.
DVS & Turntablism Gear
For DJs pushing creativity with vinyl and digital workflows, we also stock Pioneer DJ’s flagship PLX-CRSS12 hybrid turntable. Pair it with battle-ready mixers like the DJM-S11, or build a bespoke DVS system tailored to your performance style - from scratch and open-format to club and experimental sets.
Westend DJ isn’t just a place to buy gear - it’s where DJ culture, technology, and experience come together.
Check out the latest kit
New Arrivals
DJM-V5
The DJM-V5 is designed for DJs who focus on flow, nuance and seamless transitions - where sound quality is key.
RMX-IGNITE
The next-gen DJ effector is here, with unrivalled sound quality, workflow enhancements and an upgraded sampler.
SLAB
Unlock your creative flow with Serato studio tools including Serato Studio and Sample with the SLAB from AlphaTheta.
XDJ-AZN
AlphaTheta's flagship all-in-one DJ system with built-in WIFI gets a gold overhaul exclusive to Westend DJ while stocks last.
OMNIS-DUO X ELIJAH
The portable powerhouse gets a limited edition colourway, available exclusively through Westend DJ while stocks last.
DDJ-FLX10W
Available exclusively at Westend DJ, this limited edition colourway DDJ-FLX10 is finished in white with full RGB pads.
CDJ-3000X
AlphaTheta usher in the latest generation CDJ with the 3000X - a powerhouse setting the standard once again.
CHORDCAT
The ultimate entry level music production tool, Chordcat removes the barrier to creating great sounding music.
FIND YOUR PERFECT DJ PRODUCT
BROWSE THE RANGE
